Moon over Pyramid Rock, near Gallup, NM. (

Moon over Pyramid Rock, near Gallup, NM. (

   MCj04325480000[1]  Moon river, wider than a mile…MCj04325480000[1] .

The Moon – how many songs have been written about her, how much poetry?  The Moon holds a massive place in our consciousness and symbolically holds a major seat in the hierarchy of the planets in astrology.   We perceive the Moon as the second largest object in the sky.  Stephen Arroyo states in his excellent Astrology Karma & Transformation that

Although the scientific world-view describes the Sun as immensely larger than the Moon, … the relative diameters and distances of the Sun and Moon are such that, when seen from the earth, both discs subtend almost exactly the same visual angle (0.5) and appear to be the same size

Due to this, many cultures have considered the Moon a major deity of the sky, equal to the Sun. 

In a personal natal chart the Moon indicates

  • The reigning need of the personality
  • The mother figure and other women
  • Feelings and receptivity
  • Nurturing qualities
  • The health of the stomach and breasts
  • Memory, the past, subconscious
  • Mass consciousness, the public
  • Matter, form

How will we define the Moon as used in astrology for business?  Remember, there are three different options in the business use of astrology. 

  1. The first is reading a person’s standard natal chart from the point of view of business.  What does your chart say about you as a business person?  What are your strengths and weaknesses as applied to your professional life?
  2. The second is reading the chart of a business itself.  It is fairly easy to find the date of incorporation of publicly held businesses, and many small business owners can say the date they first opened their doors or made their first sale.
  3. The third option is to view the vocations that have been found to be good expressions of certain planetary energies.

The Moon in a Businessperson’s Chart

The Moon Goddess - Chandra Devi  (Source: Wikipedia)

The Moon Goddess - Chandra Devi (Source: Wikipedia)

What does the Moon convey in the chart of a businessperson?  The Moon, as the significator of the reigning need of the personality and the builder of form, shows what you must do in order to be emotionally fulfilled.  The Moon takes the Sun energy and gives it form.  You could say the Sun shows the essential energy and the Moon shows how that energy takes form in the world.  So a person with a Leo Moon needs a leadership position in order to express their Sun energy.  A person with a Libra Moon needs beauty and peace in the working environment.

The Moon also shows how the businessperson cares for employees and others.  According to the sign of the Moon, the person may tend to be more or less compassionate, nurturing, and inclusive of support staff in the day to day environment and decision-making.

The Moon in the Chart of a Business

Like the Sun, when we look at the Moon in the chart of a business, we take the essential meanings of the Moon in a personal chart and combine them with the meanings of the Moon in a mundane chart.  A business is an entity in that it has a birth, a life cycle, and an end, and it has meaning and purpose like any other being.  It is like a child of a person’s imagination and desire.  But it’s also impersonal, in that it doesn’t carry its own conscious evolvement even though it passes through phases and cycles like everything else on earth.  In this way it is more like a mundane chart and the meanings from that branch of astrology apply.

In a business chart, the Moon describes the public’s perception of the business, the employees, and women in the business in general.  (However, if a woman is the owner and/or leader of the business, she is described by the Sun.)  The Moon also describes customers and public relations. 

Also depending on the sign, it describes the business form, as well as whether the business is bricks and mortar, communications based, or virtual.


Many thanks for the following vocational information to Noel Tyl.  As my first astrology teacher in the 1970s, his work continues to influence my thinking to this day.  He has recently published Vocations, the New Midheaven Extension Process, which outlines the various vocations that are connected with each of the planets.

Some vocations associated with the Moon include nursing, coaching, consulting, working with the public, real estate, cooking, and restaurants.  Can you form the link between these and the other descriptions?  The essential energy of the Moon takes slightly different but related forms in the different expressions.

So, in chart form, we have:

Planet or Luminary In personal chart In mundane chart In businessperson’s chart In business chart In vocational expression
Moon Emotional needs 

Mother figure, nurturing 


Mass consciousness 


Memory, the past

The People 

Women, generally 


Public matters

Form needed to express Sun energy 

Emotional needs 

Attitude toward employees

Public perception of business 


Women, generally 


Public relations





Real Estate 

Cooking, restaurants