Posts Tagged Virgo

A4B Today – September 10

Source:Wikimedia Commons

Good Day!

Today the Moon begins to emerge from the aura of the Sun and heads out to bring our new idea into manifestation.  We should all know now what our next project is, what new process we will guide and shepherd to fruition over the next three weeks.

If you weren’t struck with inspiration in the last couple of days then this is a good time to commit to an idea or short project you’ve been meaning to get to but haven’t found the time.  There is a rising of energy now as the Moon grows to fullness and it’s time to catch that wave.  If you need ideas, think about Virgo and what Virgo loves.  Here are some ideas you can pick from:

  • Diet and health
  • Digestion and assimilation
  • Work and service
  • Employment matters; human resources projects
  • Pet-related matters
  • Efficiency and Documentation
  • Accounting and Analysis
  • Business Planning
  • Training and Delegation

I must tell you that I awoke on the morning of the New Moon with a tune on my mind, an original tune without words.  This happens to me occasionally:  I’m inspired with something that is far beyond my capabilities to actually manifest.  In the past I’ve been given entire novels, science experiments, fully written songs, and fully realized paintings as I come into waking consciousness.  Actually I usually have so many ideas that I can’t possibly pursue them all.  This is where the Virgo traits of discrimination and practicality come in handy.  But in this case I did get up and hum the tune into my digital voice recorder for later.

Today the Moon in Libra forms its first separating aspect with the Sun.  It’s like the idea that was conceived between the Moon and Sun has to change in order to grow.  With the Moon in Libra, it’s time to bring other people into collaboration early in the game.  In order to solidify your idea you need input from others.  Now is the time to share candidly and let other people contribute; in other words, during this lunar cycle your project idea immediately becomes a joint effort rather than a solo voyage.

And with the Moon forming harmonious aspects to Neptune and Mars later in the day, the people you involve may not be at the desk next to you.  Stay open to the possibility that the true aid may come from a meeting of far-flung minds.  If you can, use social networks and cloud meetings to flesh out your idea.

By next week, Mercury will have turned direct and then it’s full speed ahead!  Have a great weekend.

Do you have a question about your business for Ellen? See the “Work with Ellen” tab at the top of this site for my Straight to the Point Response service.

For an overview of the week, see the Weekly Forecast – September 6 – 12

For an overview of the month, see the Astro4Business Month Ahead – September 2010

For more info on the business descriptions of the planets mentioned today, see

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A4B Today – September 8, What’s New?

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Good Day!

First an update on my SPR (Straight to the Point Response) Service.  I am so proud of the people who have gotten in touch.  The questions have been very practical and thoughtful and without exception have been clearly answered by looking at the astrology of the situation.  The movements of the planets really do correspond with the various phases of people’s lives, including their business lives.  Based on the consistently positive feedback, it has been very helpful to people to understand where they are in the cycles of their professional lives.

But that’s not why I’m proud.  I’m proud because I am starting to see these folks make changes in response to the information.  Knowing where they stand astrologically seems to free people to do what they had wanted to do anyway; the information simply verified what they were feeling.  Now as they share their progress with me I detect a clear note of glee as they proceed.  Whether they have changed direction, remained in their present circumstances, or branched out into something new, each one is courageously stepping forward, armed with the knowledge that they are in tune with the stars.  To all of you:  I wish you the very, very best and can’t wait to see what unfolds from here.  Bravo!

Have you felt the New Moon today?  You may experience a lower energy level but that’s because a lot of your focus is engaged in subtle detection of what’s new, whether you are conscious of this or not.  Something has been birthed, and in Virgo it probably has very concrete and practical applications.  It may be something related to diet or health; on the other hand Virgo also rules employment, labor, and our daily work so you might see potential in these areas.  It could easily reveal a need for change and transition, as Virgo is a transitional sign just before the equinox.  This whole lunar cycle could be about letting something go, but with a very detailed and specific plan to do so!  In a best case scenario, whatever is revealed will lead to a new spirit of service.

The worst case scenario for the New Moon in Virgo can be worry:  worry about employment or health; worry about your customers and contracts; worry about the economy and its impact on your financial well-being.  Try not to indulge in this kind of thinking.  If your situation is unstable, then do what Virgo does best:  gather a few trusted advisors and make a plan.  Make it thorough, practical, and step-by-step with spreadsheets, timelines, milestones, and all the rest.  Then follow it to the letter over the next month.  And don’t broadcast it!  Keep it for your eyes only and your trusted few.  You may be surprised how much confidence you will build in yourself if you follow the natural tendencies of Virgo.

Have a wonderful day.  You may detect the next clue in your business journey today.

Do you have a question about your business for Ellen? See the “Work with Ellen” tab at the top of this site for my Straight to the Point Response service.

For an overview of the week, see the Weekly Forecast – September 6 – 12

For an overview of the month, see the Astro4Business Month Ahead – September 2010

Mercury turns direct on September 12. For tips on how to use these last few days of Mercury Retrograde to your advantage, see

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Mercury Retrograde – 10 Ways to Engage

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A4B Today – August 25, Integration

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Good Day!

I’m always fascinated how the business blogs mirror the current planetary configurations.  Today was a great example.  With the Sun in Virgo and the Moon in Pisces, I read an article by Peter Bregman of Bregman Partners, Inc., a frequent contributor to the Harvard Business Review blog.  The article was titled, “Why Not Having a Plan Can Be the Best Plan of All.”  Even the title is a perfect reflection of this Virgo/Pisces Full Moon.

The Virgo energy generally lives by the motto, “if you fail to plan, you plan to fail.”  Pisces can tend more to “if you know what you’re looking for, you look for only what you know.”  This Full Moon can bring this dichotomy to the surface; shine a light on it so we can see where we stand.  And the Full Moon always asks us to balance two opposing viewpoints, to find the still point at which two seeming dualities merge into unity.

Do you tend more to Virgo or more to Pisces?  If Virgo, you would be more inclined to plan every step of your day, your year, and your life.  You feel productive and safe when every penny is accounted for and every task scheduled.  You probably knew what you wanted to be when you grew up, whether or not your life unfolded that way.

If you’re more of a Piscean type, you may tend to dream your way through life, following your inner urgings and watching for signs and signals for what to do next.  Perhaps you’re more like Mark Zuckerberg who had no plan when he started Facebook or Larry Page and Sergey Brin who had no idea in 1996 where Google would eventually go.  A Piscean business approach sees experimentation and meandering as a valid and often successful strategy.

The Full Moon urges us to recognize that each of these approaches works best in service to the other.  Dreaming in service to planning.  Planning in service to dreaming.  Thinking in service to intuition.  Intuition in service to thinking.  Scheduling in service to spontaneity.  Spontaneity in service to scheduling.  If you’re over-weighted in one or the other, can you see a way to bring these into a more constructive alliance?

Here are some quotes that seem to perfectly balance the Virgo/Pisces dichotomy from inspirational writer Napoleon Hill (1883-1970).  Hill was a Scorpio with a Virgo Moon heavily influenced by Neptune, the ruler of Pisces.

  • A goal is a dream with a deadline.
  • Cherish your visions and your dreams as they are the children of your soul, the blueprints of your ultimate achievements.
  • First comes thought; then organization of that thought into ideas and plans; then transformation of those plans into reality. The beginning, as you will observe, is in your imagination.
  • Man, alone, has the power to transform his thoughts into physical reality; man, alone, can dream and make his dreams come true.
  • Reduce your plan to writing. The moment you complete this, you will have definitely given concrete form to the intangible desire.

Work on integration today!

P.S. Even David Allen, the guru of productive living, sent out his newsletter today with the title, “Let the Lists Fall Where They May!” Seems like he’s under the influence of this Virgo/Pisces Full Moon himself!

Do you have a question for Ellen? See the “Work with Ellen” tab at the top of this site for my Straight to the Point Response service.

For an overview of the week, see the Astro4Business Weekly Forecast – Aug 23 – 29

For an overview of the month, see the Astro4Business Month Ahead – August 2010

For more info on the business descriptions of the planets mentioned today, see

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Hello everyone.

Today, in honor of the Full Moon with the Sun in Virgo and the Moon in Pisces, I’m happy to share a piece by a regular reader and client, Natalie.  Natalie writes with honesty and wit about the dark side of Virgo, the side the astrology books usually don’t address.  See if you recognize yourself in Natalie’s ”Psycho-Virgo.” [I’ve added a few definitions in brackets.]

From the life of a Virgo …

The words describing Virgo in astrological texts are usually words like conservative, service, pure, cleanliness, organizational, analytical, practical, critical and logical.

All excellent and true, but so dull!

Living with the myth of Virgo is like living in the shadow of an older sister who does all the right things.

Super-Virgo never forgets anything, has an immaculate home and is organized in everything, has perfect nails and hair, and always wears the right clothes for the right occasion, always knows what people should do to make their lives better. Super-Virgo is what every Virgo secretly dreams of being.

I’m not that Virgo.

I always felt I should be. I have four planets and the MC [Midheaven, top of the chart] in Virgo, and I have a strong Mercury [ruler of Virgo.]  I was fourteen when I discovered astrology, and I found those descriptions of Virgo very depressing. There was always this emphasis on perfection and logic. Virgos were supposed to make order out of chaos. Who could live up to that?

My older Scorpio sister with a Virgo ascendant (an accountant, by the way), fit the description so much better with her colour-coordinated notebooks and homework that she never forgot and that always looked, well, perfect. Her room was tidy, her clothes neatly folded in the cupboard, and she would cook sensible food. She would even iron her shirts and jeans.

Virgo as depicted in Urania’s Mirror, a set of constellation cards published in London c. 1825. (Source:Wikimedia Commons)

My room was beyond control. I could never remember anything and would always spill toothpaste on my clean and wrinkled shirt. Still do … My favourite meal was sweetcorn and spagetti, covered in melted butter, and my dog ate my homework on a regular basis.

The image of Virgo haunted me. Why wasn’t I like that? Why would I always spill things, forget things, ignore things – avoid things? A real Virgo shouldn’t be like that. A real Virgo should be proper and prim, and wear navy-blue, sensible, yet elegant, outfits, and eat healthy food, and go around correcting things: like people, the world, grammatical errors – clean and proper. Super-Virgo, right?

For years I blamed my chaotic and self-indulgent nature on a very strong natal Jupiter, but further studies revealed huge cracks in the Super-Virgo image.

I read about another kind of Virgo, and almost fell off my chair. Finally someone who revealed the shadow side! This Virgo digs in the garden without gloves, buys mens shoes because they are more comfortable, and forgets to clean the house until grass grows through the floor. She couldn’t care less about appearances, or being of service, or taking care of people all the time.

She is the shadow. And if you’re striving to become Super-Virgo, she’s the one that shows up when you think you fail.

There is a lot written about the shadow side of signs, Scorpio is popular in that sense. But rarely does anyone mention the shadow side of Virgo. But it’s there.

Psycho-Virgo is what happens to me when the need to organize and fix things gets out of hand. That’s when I start alphabetizing everything, including my socks. When analyzing becomes obsessive. When I criticize people, despite threats of bodily harm. When self-doubt becomes so paralyzing I don’t even try. When self-indulgence rules the day. When I start to pick lint off people’s sweaters, and wipe small children’s noses. Or when I start to lecture people for no good reason.

I know everything there is about nutrition, healthy food and vitamins – I really do – but give me a choice between a green salad and a chocolate donut, and I’ll take the donut everytime. I will also, while I’m eating it, tell you why the salad is good for you. Then I’ll eat another donut.

For me Psycho-Virgo shows up with stress and worry. I’m great at details, and very often get lost in the woods. Seeing the big picture is hard. It means I have to take a leap of faith and trust that everything will work out fine. That’s almost impossible for a Virgo. The logic and practical side is so strong, faith is hard.

When I sit with my lap full of loose ends, the worrying starts. Psycho-Virgo takes over and the over-eating, the nail-biting and self-doubt shows up. It’s not nice.

When that happens, organizing my sock-drawer or cleaning out the attic usually helps. It grounds me.

I’m not a school-teacher. I’d be terrible at it. I make my living as a writer. It’s a good job for this Virgo. I can do all the research I want, I work alone so I can fail without anyone seeing me, and I get to correct grammar to my heart’s delight. My office is a mess, but I have no problem letting it be that way. Because I know that if I start cleaning and tidying up, I’ll never get any writing done – and also I’ll get bored out of my mind.

When I trust myself and don’t worry about my world falling to pieces because I forgot to pay the phonebill again, I’m fine. When I don’t worry about writing something perfect, but just do it before my courage fails me, I’m fine. When I enjoy the process instead of obsessing about the outcome, I’m fine too.

But to do that, I have to always make an effort not to let Psycho-Virgo take the lead. I have to allow myself to take a leap of faith.

And I’m fine with that now. I really am … I just have to prepare myself for it some more.

Natalie

To read more about Virgo in business, see these posts:

Got Virgo?

A4B Today – Virgo Specificity

A4B Today – Virgo and Productivity

A4B Today – Sort It Out!

For an overview of the week, see the Astro4Business Weekly Forecast – Aug 23 – 29

For an overview of the month, see the Astro4Business Month Ahead – August 2010

Do you have a question for Ellen? See the “Work with Ellen” tab at the top of this site for my Straight to the Point Response service.

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A4B Sunday – August 22, Got Virgo?

Hello everyone.

On Sunday the Sun moves into the sign Virgo, marking the end of our summer of transformation.  Virgo is particularly concerned with assimilation of all that has transpired, and with Mercury, Virgo’s ruler, in retrograde motion we can expect a fruitful month of reflection.  In the Northern hemisphere the harvest begins, an apt image for our own process this month.

Everyone has Virgo somewhere in their chart; it’s a natural part of the cycles of time.  Below you will find a wonderful video by Debra Silverman.  Debra has recorded a series of pieces in which she practically channels the energies of the different signs.  Although presented with wit and humor, I find them to be quite accurate impressions of each sign.  If your Sun sign is Virgo I’m sure you will resonate with the video; even notice how she is dressed and her hair! But seriously, watch the video and see if you can recognize the traits and qualities of Virgo that contribute to or detract from effective leadership.

If your Sun is in a different sign, watch the video anyway.  We all have the Virgo spirit operating in some area of life.  Play a game with yourself.  Watch the video and see if you can name an area of life where you think these qualities apply.  Then check your chart to see if this is where your Virgo is hiding.

Have a wonderful weekend and enjoy this time of transition.

Do you have a question for Ellen? See the “Work with Ellen” tab at the top of this site for my Straight to the Point Response service.

For an overview of the week, see the Astro4Business Weekly Forecast – Aug 16 – 22

For an overview of the month, see the Astro4Business Month Ahead – August 2010

For tips on how to use Mercury Retrograde to your advantage, see

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Mercury Retrograde – 10 Ways to Engage

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A4B Today – July 15, Virgo Specificity

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Good Day!

Today the Virgo Moon joins Mars in Virgo.  We’re on a Virgo adventure this week as the Moon in Virgo met Venus yesterday, Mars today, and Saturn tomorrow.  Since the week is pretty astrologically light otherwise, we’re taking advantage of the lull to examine some practices that bring out the best of Virgo for our work and businesses.

We’ve been learning from Lindsay Satterfield, who teaches productivity internationally and coaches professionals about workflow.  She helps leaders to understand and manage their ever-expanding and changing commitments, responsibilities, priorities and demands.  She counsels that we must have a workflow system in order to be truly innovative and spontaneous.

That’s the role of Virgo in the zodiac – picking up the pieces, putting them into order, archiving and cataloging so when the moment comes, we’re ready.  Virgo as the sixth sign in the zodiac categorizes everything we’ve learned that has come before and prepares us for the upsweep of energy and change that comes with the next sign, Libra.  Very soon, all these planets – the Moon, Mars, Venus, and Saturn – will transition out of Virgo and into the next sign, setting up the climax of this summer of transformation over the next few weeks.  Are you totally ready?  If not, use this week of Virgo energy to get organized so you can take advantage of the culminating energies rather than being swept away by them.

I asked Lindsay to share a few tips with us that she has used effectively with her clients.  Be sure to see yesterday’s post for the first tip (link below):

Take a load off the mind/Define your work.

This next tip is perfect for today’s Moon/Mars energy because it’s about ACTION.  Lindsay says,

Actions are where it’s at. Even the most ambitious endeavor happens one step at a time through pretty much the same handful of verbs:  call, email, revise, draft, talk to, and so on.  When you define your work, identify specific actions.  This seems obvious – but few people do it.  Most of us think of the specific action for the item on our list closer to the time we do it.  Instead, stage your actions as things come into your world so you are ready to roll at any moment.  When your work is staged with this kind of up-front specificity, you become more agile – able to shift direction quickly as needed and then return to where you were without a lot of fuss and disorientation.

Defining the next action is one of my favorite time-and-energy saving tips.  When I identify the very next action to take, it brings large overwhelming projects down to bite-sized bits.  It’s not “write all the blogs I need to post during my trip to Lake Tahoe;” no, the next action is “look up the astrology for the first day.”  Little by little, step by step I focus on the next action only – this is Virgo productivity.  And it’s not that I’m a Virgo – in fact I have no planets in Virgo in my chart.  I had to learn this along the way and I still work on incorporating it daily.

So I encourage you:  take an hour today and see if you can identify the very next action for the array of tasks on your to-do list.  You may be surprised how do-able it all looks when you get “verby” about it.  Believe me, with the Moon channeling Mars in Virgo today, you’ll not only get a lot done, but the right things done too.

Do you have productivity tips that work for you? Please share them with all of us in the comments.

For the first two posts in this Virgo Productivity series, see these links:

July 13 Sort It Out!

July 14 Virgo and Productivity

For an overview of the week, see the Astro4Business Weekly Forecast – July 12-18

For an overview of the month, see the Astro4Business Month Ahead – July 2010

For more info on the business descriptions of the planets influencing today, see

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A4B Today – July 14 Virgo and Productivity

Source:Wikimedia Commons


Good Day!

This whole week is heavily influenced by the sign Virgo, with the Moon transitioning into Virgo where it will join Venus in Virgo today, Mars in Virgo tomorrow, and Saturn in Virgo on Friday.  Soon the Moon, Mars, Venus, and Saturn will leave Virgo.  This is our last chance to work with this particular combination of energies in Virgo for 28 years, the next time we’ll see Saturn in Virgo!

We can all use a dose of Virgo these days.  Constant influx of new information and relentless change has become our norm.  We see this astrologically with the recent ingress of Jupiter and Uranus into Aries, with the Eclipse, the Cardinal T-square of the summer, and the general hyper-exposure to information brought on during the transit of Neptune through Aquarius.

I have a friend and colleague, Lindsay Satterfield, who is a genius at helping busy professionals increase their effectiveness.  She teaches international productivity courses and does individual workflow coaching.  Her work brings the energy of Virgo into focus for leaders, so they can manage the ever-expanding & changing influx of commitments, responsibilities, priorities, and demands.

Lindsay speaks about a startling statement from a video called “Did You Know?” that went viral on YouTube:  “The amount of unique information generated this year will equal the amount of unique information generated in the previous 5000.”   She says that we assume that there must be something wrong with us that we can’t keep up with it.   It’s important to recognize that it’s not personal.  We’re the first humans ever to deal with this much information.  So, the question is, how do we survive and thrive in a world in which the size and speed of information is nothing short of overwhelming?  Lindsay says the answer isn’t fancy –   we need work routines that are user-friendly and energy-efficient.

Don’t you love that – user-friendly and energy-efficient?  It really expresses the Virgo love of practicality, usefulness, and conservation.  It brings the global energy efficiency focus right into the middle of our workday and personal routines, and suggests that we can find a way to retain enough of our own energy for creativity and innovation.

So I asked Lindsay for tips that she teaches in her courses and coaching work.  This is our tip for today:

Take a load off the mind/Define your work.  It’s astounding how the majority of our mental space is consumed with rehearsing our to-do list.  David Allen makes the case for getting stuff off your mind in his book Getting Things Done.  (If you’re interested in personal productivity, be sure to read David Allen’s book Getting Things Done, 2001.)  Instead of the ad-hoc to-do list or even the revered daily to-do list, try getting down on paper the full scope of your work and the actions associated with it.  This is a one-time investment in clarity and ease.  After you create the first list, it morphs incrementally as you complete things and add things.  When you have a comprehensive list, priorities become clearer, faster.

With the Moon waxing and a relatively light astrological week, can you take some time to follow Lindsay’s advice?  Having worked with David Allen’s method for some time, I can attest that taking even a small step in that direction pays big dividends.  Take an hour each day this week and see how far you get with the help of this Virgo energy.

Let me know how it goes.  And if you have other productivity tips you use, share them with all of us in the comments section.

Have a productive day!

For the first post in this Virgo Productivity series, see this link:

July 14 Sort It Out!

For an overview of the week, see the Astro4Business Weekly Forecast – July 12-18

For an overview of the month, see the Astro4Business Month Ahead – July 2010

For more info on the business descriptions of the planets influencing today, see

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A4B Today – July 13, Sort It Out!

Source:Wikimedia Commons


Good Day!

Do you feel the energy of the New Moon?  This is the time to begin something new and to let yourself be open to the truly innovative – even shocking!  This is the moment when the cards are up in the air but falling, about to settle into a new pattern.  It is wide open.  Let something truly unusual come to your attention, which can mean making time for someone or something you normally turn away from.  If there’s someone you’ve been avoiding, today’s a great day to connect with them.  Yes, you may hear something you hoped wasn’t true but it will be to your benefit to get it out on the table.

This whole week is under the influence of Virgo, first today with Venus in Virgo uncovering secrets from Pluto in Capricorn, then the Moon transitioning into Virgo where it will join Venus tomorrow, Mars on Thursday, and Saturn on Friday.  Soon each planet, the Moon, Mars, Venus, and Saturn will leave Virgo.  So it’s our last chance to work with this particular combination of energies in Virgo for 28 years, the next time we see Saturn in Virgo!

I have a friend and colleague, Lindsay Satterfield, who is a genius at helping busy professionals increase their effectiveness.  She teaches international productivity courses and does individual workflow coaching.  Her work brings the energy of Virgo into focus for leaders, so they can manage their ever-expanding & changing influx of commitments, responsibilities, priorities, and demands.

This sounds like each of us these days, doesn’t it?  We see this influx and change astrologically with the recent ingress of Jupiter and Uranus into Aries, with the Eclipse, the Cardinal T-square of the summer, and the general hyper-exposure to information brought on during the transit of Neptune through Aquarius.   I’d say we can all use the steadying, organizing, day-to-day operational control that is the gift of Virgo, and especially of Saturn in Virgo.

Lindsay says that many people resist organizing because they are convinced that setting up systems not only is a waste of time, but thwarts spontaneity and creativity.  But believe me, the stars are in place to throw as much spontaneity and creativity at us as we can handle and even more.  If there are a few methods we can put in place now to help us be ready for change, let’s get them implemented quickly!

I have another friend, a fine business woman and a very Virgo-influenced person, who explained the necessity of organizing well.  She leaves work every day with every single item on her to-do list for that day completed.  This is how she can be ready at a moment’s notice to respond to any call – a call for a better assignment, a more challenging role, a growth opportunity.  No matter what comes, she is prepared – no loose ends, no delays.  I think this is how all of us need to be these days.

This week is relatively light, a week to pause between last week’s eclipse and next week’s major planetary line-ups.  So let’s start now, while this Virgo energy is still available to support us.  Each day this week, let’s look at a tip to help us stay organized, and that means ready for anything.  If you have tips to share about how you manage your workflow, let us all know in the comments.

Now excuse me while I go sort that pile of papers that’s been on my fireplace mantle since I moved here to El Paso in May.

For an overview of the week, see the Astro4Business Weekly Forecast – July 12-18

For an overview of the month, see the Astro4Business Month Ahead – July 2010

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A4B Today – June 18 Pot-Pourri

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Good Day!

Today, with Mercury in Gemini confronting Mars in Virgo and the Virgo Moon, we may be running in so many directions it may be hard to get anything done.  Our interests will range near and far, and even though we have a lot to do this Friday, it’s hard to sit still to do it.  As I’m getting ready to travel back to the States tomorrow, rather than write, I thought I’d give you a few avenues to explore.

And by the way, did you know “the word potpourri comes from the French word ‘pot-pourri,’ which was the French name for a Spanish stew with a wide variety of ingredients called olla podrida. In English, ‘potpourri’ is often used to refer to any collection of miscellaneous or diverse items.” (From Reference.com)

Since today and this whole week are so heavily Mercury ruled, with the Moon, Saturn, and Mars in Mercury-ruled Virgo, and Mercury in its own sign, Gemini, check out this series on Mercury by Donna Cunningham.  She even includes a test whereby you can see how heavily influenced you are by this planet of communications and sales:  How Strong is Your Mercury?  Here’s the Score. Don’t miss all the comments, too. On Donna’s blog, the comments are often frank and fascinating.

Here’s a great introduction to the upcoming Solstice on Monday by Mandi Lockley: The Solstice and the Grand Cross.

This is a fun new series by Patricia Thompson, picking a word each day that corresponds to the day’s astrology. Patricia’s writing is fun and light and full of cool tidbits and quotes. Today’s word: Hypochondria.

cjwright, one of my favorites, gives us good advice about how to best use the time of the Virgo Moon. She even includes a recommendation of what to eat! (Don’t worry, its yummy.) Sun in Gemini/Moon in Virgo.

And if you’d like to peek in at a blog post that raised absolute hell among us geekly astrologers, check out: Virgos are Narcissists. Beware if you’re a sensitive Virgo-type though – there’s some pretty strong language here.

Have a great day and rest well this weekend. Next week is unlike any we’ve seen in a long time – some say 10,000 years!

For an overview of the week, see the Astro4Business Weekly Forecast – June 14

For an overview of the month, see the Astro4Business Month Ahead – June 2010

For more info on the planets influencing today, see

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Business Life Cycle

Business Life Cycle

Today we’ll continue looking at the zodiac and the business life cycle.  In the last post we examined Aries, Taurus, and Gemini and Viagra alternative of the business life cycle.  Today we’ll look at the next phase, the growth phase.

Cancer

At the Cancer stage, which corresponds to the solstice point in nature, we reach a major “make or break” point in the business cycle.  No longer in the start-up phase when we’re intent on fulfilling our own dreams, in order to grow our business  we have to begin to respond to the needs of our customers in order to generate additional revenue.  We may revise our original business plan based on feedback from our clients and customers to develop into areas that serve the customer and are profitable to us.  We may hire new employees to meet the demands of the business and this presents a major test in the business.  When employees begin to represent the business to others the business begins to develop a separate identity from the owner.  The Cancer qualities of receptivity, flexibility, and response to the needs of others are important at this stage.

Leo

In this phase we’ve made it through the first growth crisis and have arrived at the point where a more formal structure of leadership is needed to consolidate and perpetuate the growth of the business.  It is time for a leader, presumably the owner, to take charge and structure the business to deal with increased sales, customers, and employee issues.  With growth comes the challenge of steady profitability and at this stage there is a constant array of challenges bidding for time and money.  Effective leadership is critical to make decisions and stay on course.  In the Leo phase, the traits of courage, leadership and vision are important to pilot the business to success.

Virgo

At the Virgo stage the company needs to professionalize management and develop consistency, training, and customer service.  More administrative elements are necessary and more complex accounting and management systems need to be set up.  Leadership should focus on training and delegation to free them to plan and prepare for the expansion to come in the next phase.  Formal business analysis is necessary to make sure the business is on the right track and can sustain itself without hands-on guidance from the owners.  To increase efficiency, documentation of business processes, policies, and procedures is important at this stage.  The Virgo’s penchant for analysis, order, organization, and detail are critical to the business in this phase.

We’re now half way through the zodiac, and ready for the next transition in the business cycle.  In the next post we’ll take the next step and move into the expansion phase.

 

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