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Hello, everyone.

Welcome to the Astro4Business Monthly Forecast for May, 2011.  What are the planetary influences this month and how can we work with them?

  • We’ll start with the most long-range and overarching influences, the planets Pluto, Neptune, and Uranus, which you will notice do not travel far from month to month but stay in the same sector of the sky for many years.  These form the backdrop to our personal lives, affecting matters on a global stage.
  • Then we will look at the mid-range influences, Jupiter and Saturn, which stay in the same sign for 1 – 2.5 years.  These planets represent our interactions with our societal environment, its rules, regulations, belief systems, and benefits.
  • We’ll look at the personal planets, Mars, Venus, Mercury, and the Sun which stay in their respective signs for much shorter periods and primarily influence our day-to-day lives.
  • And last we’ll look at the sign and dates for the New and Full Moon, as these mark the waxing and waning cycles in our activities.

Pluto in Capricorn

We’ve spoken at length about Pluto in Capricorn, where it will remain until 2024.  In a nutshell, this long transit will bring upheaval and transformation to the structures of our world:  government, organized religion, the economy, industry, and the military, to name a few.  This transit carries the energy of revolution and evolution and can be dramatic and at times overwhelming.  Pluto exposes what is hidden, sometimes for the better and sometimes for the worse.

Pluto hastens and intensifies the processes of endings and new beginnings, and in Capricorn will bring about the ending of our business pursuits that are no longer suited to our growth and personal evolution.  Whatever has been slowly leaking vitality will depart, including old business models, practices, and products.

Pluto turned retrograde on April 9.  You may have noticed a reversal which will lead you back to a problem you thought you had resolved.  If so, you’re not quite finished with it yet.  Excavate any lingering issues and put them finally to rest.

To read more about Pluto in Capricorn and its impact on your chart this year, see Pluto’s Journey through 2011.

Neptune in Pisces

Neptune begins the month at home in Pisces.  Neptune in Pisces begins a shift from the intellectual associations and words-based networking which were common for the last thirteen years when Neptune was in Aquarius, to connections based on feelings and shared beliefs.  New groups will form around a unified vision for the future.  Borders will shift as disparate groups come together and merge into one larger whole while other sectors dissolve.  New tools and technology will pervade our business processes based on changing media which will allow for more spontaneous creativity.  We will incorporate the senses more and more into products and services.  Look for breakthroughs in medical fields including alternative medicine and mental and emotional health.

To read more about Neptune in Pisces and its impact on your chart this year, see Neptune Swimming through 2011.

Uranus in Aries

Uranus left the sign Pisces and entered Aries in March beginning a brand new 84-year cycle of scientific and political innovation.  Uranus embodies the principle of change, especially the kind of transitions that occur because of sudden breakthroughs and technological inventions.  Society is constantly moving forward and when the time comes when the traditional is just too safe and stale, the energy of Uranus bursts through the barriers and ushers in the new.

What does this mean for us in business?  We will probably feel compelled to take risks we would not even have considered in the past.  We may feel confined by the people around us or the structures we’ve implemented.  We may seek opportunities to bring scientific or technical discoveries into our products and services.  We may approach everyday challenges as battles to be fought and won.  We want out of our shell, even if we created it.

To read more about Uranus in Aries and its impact on your chart this year, see Uranus Flashes through 2011.

Saturn in Libra

Saturn in Libra is the antithesis of Uranus in Aries.  It counsels patience, persistence, responsibility, and humility in relationships, leading to cooperation and mutual support.  This planet of structure and discipline provides some much-needed grounding and circumspection to hot and erratic Uranus in Aries.

You may feel torn between the tried and true (Saturn) and the desire for breakthrough (Uranus).  Strive for balance bringing the best of the old along with you into new territory.

Saturn is still in its annual period of retrograde motion.  Moving retrograde for 4 ½ months each year, this phase provides the opportunity to examine whether our standard modes of operation truly spring from our own values, or have been imposed upon us by authority figures or societal norms.  It’s a time when our regular structures of support and stability may be withdrawn and we have to rely upon our own creativity and self-discipline to achieve our goals.

Jupiter in Aries

In January Jupiter entered Aries, where it will be until June 4.  Aries is a fundamentally aggressive mind-set, whether in the form of the lone-wolf entrepreneur or the established global company.  It brings a desire to take on the competition, expand into new territory, and develop new markets.

Jupiter in Aries begins a new twelve-year Jupiter cycle.  This is an excellent time to begin a whole new endeavor.  Aries is the first sign of the zodiac.  Can you think about the next twelve years and being “first” in some aspect of your industry?  Jupiter likes to think big!  It’s time to take a new plunge:  big plans, big risks.  This is a time of expansion, new projects, and bold moves.

Mars in Aries/Taurus

Mars is in Aries until May 11.  Use these first days of May to initiate new ideas and fresh projects while the Aries energy fuels us with vitality.  Your staff will enjoy a challenge, contest, or competition.

When Mars moves into Taurus on the 11th you’ll notice a definite shift in energy.  This is the time to take the best of the ideas generated while Mars was in Aries and begin the patient and persistent work it will take to bring them to fruition.  Mars in Taurus is a builder, piece by piece, nail by nail, bringing your vision into concrete form.

Venus in Aries/Taurus

Venus is in Aries until May 15 when she too transitions into Taurus.  Venus in Aries is the time to initiate new relationships and present bold propositions:  the flashier, the better.

Venus is Taurus is a very different energy.  Venus in Taurus is less heady and more sensual.  This is a great time to woo new customers and colleagues by exhibiting your emphasis on excellent value and long-lasting relationships.  Spend that marketing expense account and if you don’t have one, eke out some money from somewhere to take your best prospect to a fine restaurant.  Appeal to the senses while Venus is in Taurus.

Mercury in Aries/Taurus

Mercury also moves into Taurus on May 15.  While Mercury is still in Aries, keep talking, envisioning, inventing, and persuading.

When Mercury moves into Taurus you’ll notice a stabilizing influence return to your mind and your communications will be much more careful and productive.  Remember to have patience with yourself and others if you lose that spark you had when Mercury was in Aries.  What you gain is the ability to actually plan and implement those great ideas, albeit at a slower pace.

Sun in Taurus/Gemini

The Sun is in Taurus until May 21 and then moves into chatty, intellectual Gemini.  The Sun in Taurus brings form and functionality to your business.  The Sun in Gemini brings the energy of exchange and interchange.  Get out from behind your desk and meet and greet people.  This is a time of sharing your thoughts and gathering ideas from others.

Phases of the Moon

The New Moon is in Taurus on May 3 (MDT), waxing to Full in Scorpio on May 17.  Look for a new start on the New Moon in whichever house in your chart contains 12 degrees Taurus.  For me, that’s the 11th house, community and group endeavors.  (If you need a copy of your chart, see the box in the sidebar to request one free.)

Monthly Recap

After a few months of high energy, high impact Aries energy, our activities will settle down this month with Mars, Venus, and Mercury moving into Taurus. There are no changes in any of the outer planets either, in terms of sign or retrograde motion.  Add to this that there are no truly difficult aspects between any planets this month so we’ll have time to take a breather, enjoy the spring or autumn, and conserve our energy for the future.  Steady and sure-footed are the keywords this month.

Are you in astrological overwhelm?  Check out this link on my other blog for 5 simple ways to get your feet wet in astrology without drowning.  Astrology is so Vast; Where Do I Start?

Have a great month and let me know how it all plays out!

Key Dates for the Month

May 3              New Moon in Taurus

May 11            Mars enters Taurus

May 15            Mercury enters Taurus; Venus enters Taurus

May 17            Full Moon in Scorpio

May 21            Sun enters Gemini

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Have you seen my new blog? Discussing all things astrological, for anyone interested in real-life astrology, check out Ellen Longo’s Astrology Blog.

Do you have a question for Ellen? See the “Work with Ellen” tab at the top of this site for my Straight to the Point Response service.

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